THE PROBLEMS OF ORTHOGRAPHY ON HAUSA ADVERTISMENT BILLBOARDS
THE PROBLEMS OF ORTHOGRAPHY ON HAUSA ADVERTISMENT BILLBOARDS
No Thumbnail Available
Date
2011
Authors
TAHIR, Muhammad Rabiu
Journal Title
Journal ISSN
Volume Title
Publisher
Abstract
Translation and orthography arc elements that cannot be separated. This is
true of the fact that a text without an authentic orthography cannot be
translated correctly by the translator. Therefore translation is like a dialectic
process, and orthography is only possible when the respective situation is
taken into account in the translation. Orthography is becoming a major
problem in most areas, especially the entertainment industry, more
specifically on billboard advertisements. Most of the Hausa advertisements
on news papers and especially billboards do not show the proper Hausa
orthography, for example some of them use full stop in between the words
in a sentence, while some of them merge two different words together.
Therefore, this paper intends to bring out common mistakes, on translation
and orthography particularly as it relates bill board advertisement, and to
present standard Hausa advertisement texts and Orthography Hausa visa-vi
bill board advertisement.
Description
Journal Article
Keywords
PROBLEMS,, ORTHOGRAPHY,, HAUSA,, ADVERTISMENT,, BILLBOARDS.