NIGERIAN UNIVERSITY STUDENTS’ INTERNET USES AND GRATIFICATIONS: STUDY OF TWO SELECTED INTERNET ACCESS POINTS

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dc.contributor.authorEMMANUEL, Nathan Oguche
dc.date.accessioned2016-05-06T08:08:54Z
dc.date.available2016-05-06T08:08:54Z
dc.date.issued2014-09
dc.descriptionA THESIS SUBMITTED TO THE SCHOOL OF POSTGRADUATE STUDIES, AHMADU BELLO UNIVERSITY IN PARTIAL FULFILMENT FOR THE AWARD OF MASTER DEGREE IN MASS COMMUNICATION. DEPARTMENT OF MASS COMMUNICATION, FACULTY OF SOCIAL SCIENCES, AHMADU BELLO UNIVERSITY, ZARIA – NIGERIAen_US
dc.description.abstractNigerian university students have become receptive to Internet technology. However, literature indicates that there are sparse studies on how and why the students make use of this technology. The few studies on Internet uses and gratifications were conducted in the context of America, Europe and India. This research looks at Nigerian university students‟ Internet uses and gratifications with specific attention to two Internet access points – cybercafé and MTN Universities Connect in Ahmadu Bello University, Zaria and University of Benin, Edo State. Using a survey method, 350 copies of questionnaire were purposively administered and the results of the two-paired sample t-test shows discernible statistically significant differences between cybercafé and MTN Universities Connect uses. Also, the study applied an Exploratory Factor Analysis (EFA) to compare the gratifications of the two Internet access points. Applying Kaiser Criterion, all factors that had the eigenvalue of > 1.0 were retained. Through varimax rotation method, the factor analysis generated two and three gratification dimensions for MTN Universities Connect and cybercafé respectively. This study is therefore a demonstration of the fact that Internet access point (technology) is a predictor for Internet uses and gratifications.en_US
dc.identifier.urihttp://hdl.handle.net/123456789/7832
dc.language.isoenen_US
dc.subjectNIGERIAN,en_US
dc.subjectUNIVERSITY,en_US
dc.subjectSTUDENTS,en_US
dc.subjectINTERNET USES,en_US
dc.subjectGRATIFICATIONS,en_US
dc.subjectSTUDY,en_US
dc.subjectINTERNET ACCESS POINTS BY Nathan Oguche EMMANUEL, B.Sc Mass Communication (ABU-ZARIA) 2006 MSC/SOC-SCI/0792/2009-2010 A THESIS SUBMITTED TO THE SCHOOL OF POSTGRADUATE STUDIES, AHMADU BELLO UNIVERSITY IN PARTIAL FULFILMENT FOR THE AWARD OF MASTER DEGREE IN MASS COMMUNICATION. DEPARTMENT OF MASS COMMUNICATION, FACULTY OF SOCIAL SCIENCES, AHMADU BELLO UNIVERSITY, ZARIA – NIGERIA SEPTEMBER,en_US
dc.titleNIGERIAN UNIVERSITY STUDENTS’ INTERNET USES AND GRATIFICATIONS: STUDY OF TWO SELECTED INTERNET ACCESS POINTSen_US
dc.typeThesisen_US
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