EFFECT OF SAFE-TOKEN ADOPTION ON CUSTOMER SATISFACTION OF BANKS IN NIGERIA

Simple item page
dc.contributor.authorSHOMOYE, Adeyinka Maryam
dc.date.accessioned2019-05-30T09:12:22Z
dc.date.available2019-05-30T09:12:22Z
dc.date.issued2018-09
dc.descriptionA THESIS SUBMITTED TO THE SCHOOL OF POSTGRADUATE STUDIES, AHMADU BELLO UNIVERSITY IN PARTIAL FULFILLMENT FOR THE AWARD OF THE DEGREE OF MASTER OF SCIENCE (M.Sc.) IN BUSINESS ADMINSTRATION DEPARTMENT OF BUSINESS ADMINISTRATION, FACULTY OF ADMINISTRATION, AHMADU BELLO UNIVERSITY, ZARIAen_US
dc.description.abstractTechnology has been adopted all over the globe which has brought significant changes in the way of business operations are been carried out. Thisstudy investigated the effect of safe-token adoption on customers‟ satisfactionof banks operating in Nigeria. The objectives of this study are to determine the effect perceived ease of use, perceived usefulness and perceived trust of safe-token technology on customer satisfaction. Questionnaires were distributed using quota and purposive sampling. A total of 427copies of questionnaire were used for analysis. PLS-SEM path modelling was employed to process the data. Three hypotheses were developed in alternate form and resultssupported the hypotheses. Findings show that perceived usefulness, perceived ease of use and perceived trust of safe-token positively influence customer satisfaction. It is recommended that banks should provide need to pay attention to design a user-friendly interface allowing consumers to feel free of mental effort when using the safe-token.en_US
dc.identifier.urihttp://hdl.handle.net/123456789/11672
dc.language.isoenen_US
dc.subjectEFFECT,en_US
dc.subjectSAFE-TOKEN ADOPTION,en_US
dc.subjectCUSTOMER SATISFACTION,en_US
dc.subjectBANKS,en_US
dc.subjectNIGERIAen_US
dc.titleEFFECT OF SAFE-TOKEN ADOPTION ON CUSTOMER SATISFACTION OF BANKS IN NIGERIAen_US
dc.typeThesisen_US
Files
Original bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
EFFECT OF SAFE-TOKEN ADOPTION ON CUSTOMER SATISFACTION OF.pdf
Size:
825.07 KB
Format:
Adobe Portable Document Format
Description:
Download
License bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.62 KB
Format:
Item-specific license agreed upon to submission
Description:
Download
Collections
ADMINISTRATION