ADAPTING INTERNATIONAL SYSTEM OF TYPOGRAPHIC AND PICTURE EDUCATION (ISOTYPE) WAY-FINDING DESIGN IN THE JOS METROPOLIS
ADAPTING INTERNATIONAL SYSTEM OF TYPOGRAPHIC AND PICTURE EDUCATION (ISOTYPE) WAY-FINDING DESIGN IN THE JOS METROPOLIS
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Date
2015-06
Authors
GYANG, Sunday Saje
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Abstract
The renewed attempt by the Plateau State Government to further review the
implementation of the Greater Jos Master Plan has made the opportunity for the
inclusion of appropriate way-finding signs in to the entire design process imperative.
This has given rise to this study, which is to determine whether the some existing
Directional Signs in Jos metropolis conform to ISOTYPE (International System Of
TYpographic Picture Education). ISOTYPEis a concept developed by Otto Neurath as
a system of combining written text and symbols for effective communication at all levels
of literacy. A total of 150 non literate and 132 literate persons and ten existing
Directional Signs were selected using stratified random sampling procedure constituted
the population of the study. A combination of survey and experimental design methods
were used for the study. Questionnaires administered in interview sessions were used for
data collection. Furthermore, symbol recognition test was administered to the
respondents and the findings were used in redesigning directional signs for Jos
metropolis. The results revealed that 88% of non-literate and 98% of literate respondents
correctly identified symbols; only 10% of DS combined text and symbol, 30% symbol
only, while 60% were text only. The study recommends combination of text and symbol
as DS, and proper testing and education of symbols before putting them to use.
Description
A THESIS SUBMITTED TO THE SCHOOL OF POSTGRADUATE STUDIES,
AHMADU BELLO UNIVERSITY, ZARIA,
NIGERIA
IN PARTIAL FULFILMENT OF THE REQUIREMENT FOR THE AWARD
OF AMASTER DEGREE
IN INDUSTRIAL DESIGN (GRAPHICS)
DEPARTMENT OF INDUSTRIAL DESIGN,
FACULTY OF ENVIRONMENTAL DESIGN
AHMADU BELLO UNIVERSITY, ZARIA
NIGERIA
Keywords
ADAPTING,, INTERNATIONAL,, SYSTEM,, TYPOGRAPHIC,, PICTURE,, EDUCATION,, ISOTYPE,, WAY-FINDING,, DESIGN, JOS METROPOLIS