Adoption and Utilisation of Information and Communication Technologies (ICTs) for e-Commerce among Kano based Traders

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Date
2014-12
Authors
DAHIRU, Salisu
GARBA, Ali
HASSAN, Usman
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Abstract
The effective implementation of cashless policy depends to the large extent upon the traders’ level of adoption and utilisation of various ICTs for e-commerce. In view of this, the study investigated the level of adoption and utilization of various ICTs for e-commerce among Kano based traders. It was guided by three research objectives: to determine the extent to which Kano based traders adopt ICTs for e–commerce, to investigate how Kano based traders utilize ICTs for e-commerce and to determine how useful the ICTs are for e–commerce to Kano are based traders. Survey research method was adopted for the study. The population of the study comprised of traders conducting their trading activities in three major markets within Kano metropolis namely: Abubakar Rimi, Singer and Kwari Markets. These are summed up to 32,624 traders. One percent of the population (326) was randomly selected from each of the three markets as the sample of the study. Questionnaire was used as an instrument for data collection, 265 questionnaires representing (81.28%) were successfully retrieved and analysed using descriptive statistics such as frequency tables, pie-charts and bar-charts. The study revealed that, smart phone is the highest adopted ICT for e-commerce (97%), as ECC and POS are the least adopted ICTs for e-commerce with only (4.5%). The study also shows that there is low utilization of ICTs for e-commerce, smart phone has the highest utilization among Kano based traders with response rate of 69 (26%) for e-payment, 58 (22%) for e-sale and 52 (19.6%) and 35 (13.2%) for sending and receiving purchase order respectively. Internet recorded the least utilized with response rate of 6 (2.3%) for e-sale and 12 (4.5%) each for sending and receiving purchase order. The study also discovered that ICTs for e-commerce are useful; they make the commerce to be secured, convenient, cheaper etc. Based on the major findings of the study, recommendations were made on how to improve the adoption and utilization of ICTs for ecommerce: Mass literacy campaign should be extended to traders, who cannot read and write, as the Literate ones should be encouraged to go for computer training. Ministries of commerce in conjunction with Central Bank of Nigeria and traders’ unions should organize Training workshops periodically, to both traders and consumers, on how to utilize and adopt various ICTs for e-payment, e-sale, sending and receiving purchase order among others.
Description
1Department of Library and Information Science, Ahmadu Bello University (ABU), Zaria. Kaduna State Nigeria, 2Kashim Ibrahim Library, Ahmadu Bello University (ABU), Zaria, Kaduna State, Nigeria, 3. Collection Development Division, University Library. Kano State University of Science and Technology, Wudil, Kano State Nigeria,
Keywords
Adoption and Utilisation,, Information and Communication Technologies (ICTs),, e-Commerce,, Kano based Traders
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