THE ROLE OF NIGERIAN NATIONAL PETROLEUM CORPORATION (NNPC) IN MARKETING AND DISTRIBUTION OF PETROLEUM PRODUCTS IN NIGERIA. A CASE STUDY OF PIPELINE AND PRODUCT MARKETING COMPANY LIMITED. COMPANY LIMITED. A SUBSIDIARY OF NNPC.
THE ROLE OF NIGERIAN NATIONAL PETROLEUM CORPORATION (NNPC) IN MARKETING AND DISTRIBUTION OF PETROLEUM PRODUCTS IN NIGERIA. A CASE STUDY OF PIPELINE AND PRODUCT MARKETING COMPANY LIMITED. COMPANY LIMITED. A SUBSIDIARY OF NNPC.
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Date
1996-09
Authors
ABUBAKAR, SAYYADI SULEIMAN
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Abstract
Distribution and Marketing of Petroleum Products in Nigeria has always been
constrained by a number of problems. To alleviate the problems, the Federal
Government established the Pipeline and Product Marketing Company Limited as a
Subsidiary of the Nigerian National Petroleum Corporation (NNPC) which became
operational in 1987. Has this company been effective?.
In an attempt to determine whether the Organisation is effective in distribution and
Marketing of Petroleum Products throughout the country, the performance of the
company was measured against the set objective.
To measure the performance or otherwise of the company, analysis of Petroleum
Products, produced by our local Refineries and products consumed in the country were
made. Also analysis of products lifted by Pipeline from our four domestic Refineries
were made. Methods of product transportation and the changes in transportation mode
of refinery off-take were assessed. The growth of petroleum products retails outlets
before and after the advert of Pipeline Network System was also assessed.
The study attempts amongst other things to analyse as succinctly as possible the various
factors affecting the products distribution. However, it deals with a particular brand of
products - "the white products". The recommendations and other relevant
considerations and suggestions for better performance of the Organisation were made.
Based on the analysis, therefore, the company was found to be effective in distribution
and marketing of petroleum products in Nigeria.
Description
A PROJECT SUBMITTED IN PARTIAL FULFILMENT OF THE
REQUIREMENTS FOR THE AWARD OF MASTER OF BUSINESS
ADMINISTRATION (MBA) DEGREE OF THE AHMADU BELLO
UNIVERSITY, ZARIA.
SEPTEMBER, 1996.
Keywords
ROLE,, NIGERIAN,, NATIONAL,, PETROLEUM,, CORPORATION,, MARKETING,, DISTRIBUTION,, PETROLEUM,, PRODUCTS,, NIGERIA.,, CASE,, STUDY,, PIPELINE,, COMPANY,, LIMITED,, SUBSIDIARY,, NNPC,